As An Artist

Budget (Boojay!)

In the immortal words of Her Royal Highness Donna Summer – she works hard for the money; so hard for it, honey. We get that Fringe happens on a budget, so here’s everything you need to know about the dollars and cents side of things: 

Melbourne Fringe Registration Fees
  • Free (including free ticketed) event: $275.00
  • One off paid event: $315.00
  • 2-3 paid sessions/performances: $365.00
  • 4+ paid sessions/performances: $430.00

Note: Early bird prices are $50 cheaper for each category (closes 13 May).

All registration fees are GST free.

As the old saying goes, early rego = good, late rego = bad. Late fees apply for registrations submitted after the closing date – get cracking!

What do I get for my rego fee?

What even is a Registration Fee? It’s a one-off expense that helps us help you, covering everything from:

  • Inclusion in the printed festival program (50,000+ copies distributed throughout Melbourne)
  • A dedicated listing on our website
  • Year-round support and advice from Fringe staff (aka a brains trust worth millions)
  • All your phone and online ticket sales managed by Fringe
  • Tickets sold to your event from our box offices at the Fringe Hub and Fed Square
  • Access to a wide range of artist resources
  • Free information sessions
  • Discounts on advertising
  • Access to Artist Development programs
  • Touring and awards opportunities
  • Invitation to special Fringe events, including the Festival Launch and Artist Parties
  • The all-coveted artist pass, granting you access to hundreds of Festival shows for free! Plus you get discounts on drinks! DISCOUNTS ON DRINKS, PEOPLE. Walk, don’t run.
Money for Art

Fringe is about big ideas, not big budgets. So, to give you a helping hand (and by ‘helping hand’ we mean ‘cold hard cash’), we’ve teamed up with some amazing friends of Fringe to create a Microgrants program, which is exactly what it sounds like – micro-grants, mini ones, to help your Fringe idea take flight.

Applications for our Money for Art Programs have closed for 2018.

You can read more about our Money for Art program here.

Ticket Prices

You made the art, now sell it to the people. It’s up to you to decide what your work is worth (hint: it could be more than you think). So, grab a calculator – or, if you’re not an accountant from the 90s, your phone – and do sum sums. Things to think about:

  • Will your event be free, or will you charge for tickets? If your event is free, do you need audiences to pre-book a ticket or can they just turn up?
  • Does it make more sense as a one-off event, or will you have a season, running it over a period of days at different times?
  • How many shows do you need to sell to make sure you’re not out of pocket at the end of your Fringe season?
  • What will Uncle Terry happily pay to attend your event?

Need some help setting your prices? Usually Cheap Tuesday, Group and Preview ticket prices are similar to Concession price tickets. Do you want to share the Fringe love with our Fringe Dwellers members by offering Fringe Dwellers 25% on full price tickets? (They’re our most loyal ticket buyers so it’s a clever marketing ploy). Do you want to sign up for Fringe’s Early Bird ticket price and encourage Uncle Terry to buy his tickets early (this is very handy for reducing your stress levels come Festival time)? As a bit of a guide, the average ticket price across the 2017 Festival was $23.44. But remember, that was the average ticket price, and there’s plenty around the $30 mark.

Melbourne Fringe runs its own phone and online ticketing system, so we’ll administer all your online and phone advance ticket sales. The only thing we don’t do is sell tickets at the door – that’s up to you.

One final thing to remember when setting your prices is that each ticket booked through Fringe will have an inside charge – that’s a fee we charge you per ticket. This charge helps us ensure that a friendly Fringe face (voice) is always at the other end of the phone to help take bookings or deal with any ticketing issues.

This inside charge must be included in the ticket price you advertise for your event. For all tickets sold through the Melbourne Fringe ticketing system (online, over the phone or at our box offices), we will retain the following amounts per ticket:

  • Inside charge for tickets under $15: $3.00
  • Inside charge for tickets $15 – $24.99: $3.50
  • Inside charge for tickets $25 – $39.99: $4.00
  • Inside charge for tickets over $40: $4.50

So, if you require $15 from your ticket for your budgeted sales income, your advertised ticket price should be $18.50 ($15 to you plus the $3.50 service charge to Melbourne Fringe). The prices you nominate during registrations, and advertise to the general public, must include the inside charge – it’s against the law to advertise this charge separately.

We don’t take any of the money from tickets you sell on the door at your event (one hour prior to the performance), but your venue may, so keep this in mind.

If your event is free (and ticketed), then we won’t charge you for the first 500 tickets you issue. After that tickets are just $0.30 each.

And because we get that sometimes art + maths = help!, here is a handy guide to help you budget for your Fringe event, and a budget template that does the maths for you.

Download How to Budget for your Fringe Event

Download Budget Template