‘Budget’ might not be the sexiest word in the English language, but doing sums now means less yuck surprises later. Here are some number-things to get you started.
Pants On Events:
|Free (including free ticketed) event||$275|
|One-off paid event||$315|
|2-3 paid sessions/performances||$365|
|4+ paid sessions/performances||$430|
Pants Off Events
|Free (including free ticketed) event||$137.50|
|One-off paid event||$157.50|
|2-3 paid sessions/performances||$182.50|
|4+ paid sessions/performances||$215|
We are about big ideas, not big budgets. And in these uncertain times, we want you to focus on the dreaming, not the counting. That’s why we’re lending you a hand… we’ve changed some things about registrations this year to help give you a leg up onto the stage.
Find out more about what’s new in 2020 in our Guide to Melbourne Fringe Festival in 2020.
Tom Skelton, Melbourne Fringe Festival 2019. Photo by Jacinta Keefe.
You made the art, and it’s up to you to decide what it’s worth – just don’t sell yourself short.
For Pants Off events – that is, art that happens digitally – we recommend one of these options:
And for Pants On events, here are some other things to consider:
Not sure what to charge? Think about your audience. Friends, family, Tinder dates – what do you think they’d be happy to pay? As a bit of a guide, the average ticket price across the 2019 Festival was $24. But remember, that is just the average ticket price, and there’s plenty around the $30 mark. Check out similar events as a guide.
Melbourne Fringe runs its own phone and online ticketing system, so we’ll administer all your online and phone advance ticket sales. The only thing we don’t do is sell tickets at the door – that’s up to you (or your venue).
One final thing to remember when setting your prices is that there is an inside charge per ticket – this inside charge must be included in the ticket price you advertise for your event. For all tickets sold through the Melbourne Fringe ticketing system (online, over the phone or at our box offices), we will retain the following amounts per ticket:
So, if you require $15 from your ticket for your budgeted sales income, your advertised ticket price should be $18.50 ($15 to you plus the $3.50 service charge to Melbourne Fringe). The prices you nominate during registrations, and advertise to the general public, must include the inside charge.
What is this inside charge for? It allows us to sell your tickets online and over the phone, as well as in person at our box offices. It takes the admin off your plate and ensures that a friendly Fringe voice is always at the other end of the phone (or email) to take bookings or deal with any ticketing and customer service issues. It also gives you access to a fancy portal where you can book in your comps and check your sales reports.
We don’t take any of the money from tickets you sell on the door at your event for Pants On events (one hour prior to the performance), but your venue may, so keep this in mind. Inside fees do apply to Choose Your Price and Pre-ticketed digital events.
If your event is free (and ticketed), then we won’t charge you for the first 300 tickets you issue. After that tickets are just $0.30 each.